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2008 Missouri Attorney General Race
The Challenge:
Just months after switching parties to become a Democrat, Missouri
State Senator Chris Koster calls on Hilltop to help him in his
uphill bid to win the Democratic Primary in anticipation of his
General Election run for Missouri Attorney General in 2008.
The Hilltop Solution:
Hilltop takes over the campaign, supervises the message development,
long term planning, communications strategy, rapid response, field
and political outreach, and day-to-day management, helping Koster
articulate his life-long experience as a prosecutor, not a career
politician. Hilltop positions Koster to win over skeptical Democrats
while keeping independent Missourians on his side.
The Result:
After a contentious primary, Chris Koster wins the Democratic
nomination for Attorney General, and on November 4, 2008, Koster is
elected as the 41st Attorney General from the State of Missouri.
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